What we build
Custom software is an application developed for a single company, from its real processes rather than a template. It is justified when the way you work is an advantage that a standard tool would make you give up. Otherwise a market product costs less — and we'll say so.
The question isn't "custom or not". It's whether what you do differently from everyone else is what makes you win. If it is, adopting a standard tool means paying to resemble your competitors. If it isn't, custom is an ego expense.
The most common case we meet is the spreadsheet that became a system. It grew for eight years, one person really understands it, and the whole company depends on it. That isn't a tooling problem — it's an operational risk. Replacing it with a real application is mostly about turning one person's knowledge into a documented system.
Accounting, payroll, generic project management, email: these are well served by proven products, cheaper than anything we could build. Building custom there is a mistake, and we'll turn the work down.
The questions we get
Vagueness. A poorly defined scope blows a budget far more reliably than a complex feature. That's why the scope is written and approved before development, including what is explicitly excluded from it.
No, and it's verifiable: you receive the source code and its documentation. Another developer can take the project over. If you stay, it's by choice, not because leaving is impossible.
As long as you maintain it — like any software. The difference is that you set the pace, instead of absorbing updates from a vendor who changes the product without consulting you.
Yes, and that's almost always the starting point. Data migration is part of the project; it's also when accumulated inconsistencies come to light, which has value on its own.
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